Celebrating Causeway Solutions’ 10th Anniversary

Bill Skelly

Causeway Solutions, Parable

June 12, 2023

Celebrating Causeway Solutions’ 10th Anniversary

Ten years ago, smart home technology was introduced, Google Glass was released, and Apple launched its iPhone5s. In March 2013, the Dow Jones Industrial Average reached a new record high closing at over 14,000.

That year marked the advent of machine learning and big data, which is the reason I decided to start a data insights firm specializing in acquisition analytics. My vision was to leverage our team’s deep experience working on successful political campaigns, along with our passion for data analytics to inform business decisions, communications, advertising and marketing strategies.

Fast forward 10 years and I’m incredibly proud of the ways Causeway Solutions has stayed ahead of the curve, while maintaining our dedication to our clients’ success. We have colleagues and clients who’ve been with us since day one. Not only has our team grown to 25 employees, we’ve expanded our areas of expertise to include healthcare, sports, entertainment, retail and more.

In the coming months, we’ll introduce our new Parable brand and our merger with Majority Strategies. Together we’re delivering the art of audience building and the science of storytelling.

But in the meantime, I want to thank our dedicated team members, loyal clients and strong partnerships.

Our collaborations have led to continued innovations, creativity and successful campaigns. We celebrate this 10-year anniversary milestone knowing there are more advancements ahead as we drive stories that motivate and strategies that win.

Here’s to more years of crafting stories and creating opportunities together!

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