Advanced Audiences, Healthcare, Heart Health Month
February 5, 2024
In honor of Heart Health Month, here’s how we can help you with heartfelt marketing messages.
Causeway Solutions’ Healthcare Advanced Audiences identifies 22% of U.S. Adults aged 18+ who are most likely to visit a cardiologist this year, totaling 52,934,498 individuals.
Built from predictive modeling, Advanced Audiences go well beyond demographics, with the ability to drill down to counties, key demographics, lifestyles and behaviors – all while maintaining HIPAA compliance.
While 22% of the consumers in the country are included in the audience, these individuals vary from state to state. Causeway Solutions’ models go beyond individuals who have known cardiac risk factors. Our Advanced Audiences include models for those who are most likely to attend a cardiology specialty appointment.
Please reply if you want a 20-minute personalized tour of our dynamic dashboard tailored to your specific markets. We can help you find the people most likely to use neurologists, orthopedics, radiology, seek a second opinion for care – plus more than 70 exclusive healthcare audiences!
** Note: While consumers with cardiology risk factors are often identified using demographics and known consumer habits (smoking, fast food, etc.), the Advanced Audiences “most likely to seek cardiology specialists” identifies those that are most likely to do just that—actually go to the cardiologist. This provides healthcare marketers with a very different opportunity and adjusts the distribution of the national audience based upon other factors such as state insurance coverage, specialist availability and other variables.
To learn more, visit Causeway Solutions to get started!